You had to be there.You had to be a teenager in 1989 when this label launched.
It was a big BIG deal. The first really 'fashionable' hip-hop brand.
Rocawear, Ecko, LRG, Sean John...every single one of those urban
contemporary brands stands on the shoulders of Cross-Colours.
EVERYbody was wearing this stuff back in the day.
You had the t-shirts, the hoodies, the hats, the sweats, the shirts,
the towels, the jean suits, the OVERALLS (!)...you name it...
Just watch any hip-hop or R&B video from 1989 and 1990. You'll see.
The brand is still available in Europe today.
Its even got a new fancier, more streamlined logo.
I'm partial to the old school one myself. It's so wildly underdesigned you
can't help but love it.
You had to be there. That's all i can say.
